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Privacy Policy

Thank you for your interest in our online magazine, Daily Consumer Update. Protecting your privacy is very important to us. The following information explains in detail how we handle your data.

Data Controller

Mooncrest Limited
Company No.: 78863640
Business Registration No.: 78863640-000-09-25-0

RM1105, 11/F, BLK C, Phase 1
Kwai Shing Industrial Building
36-40 Tai Lin Pai Road, Kwai Chung
New Territories, Hong Kong

Director: Leping Huang
Email: operations@mooncrest-limited.com

1. Access Data and Hosting

You may visit our website without providing any personal information. Each time a webpage is accessed, the web server automatically stores only a so-called server log file. This may include, for example, the name of the requested file, your IP address, the date and time of access, the amount of data transferred, and the requesting provider (access data), and documents the access.

This access data is evaluated exclusively for the purpose of ensuring the uninterrupted operation of the website and improving our offering. In accordance with Article 6(1)(f) GDPR, this serves to protect our legitimate interests in the correct presentation of our offering, which prevail in the context of a balancing of interests. All access data will be deleted no later than seven days after the end of your visit to the website.

Hosting Services Provided by a Third Party

As part of processing on our behalf, a third-party provider supplies us with services for hosting and displaying the website. This serves to protect our legitimate interests in the correct presentation of our offering, which prevail in the context of a balancing of interests. All data collected through the use of this website or through forms provided for this purpose in the online shop, as described below, is processed on the provider's servers. Processing on other servers takes place only within the scope described here.

This service provider processes website data on servers in the United States.

2. Collection and Use of Data for Contract Processing and When Opening a Customer Account

We collect personal data when you voluntarily provide it to us in connection with your order, when contacting us—for example, through a contact form or by email—or when opening a customer account.

Mandatory fields are identified as such because, in these cases, we require the data to process the contract, handle your inquiry, or open the customer account. Without this information, you cannot complete the order or account registration or submit the inquiry. The data collected can be seen in the respective input forms.

We use the data you provide in accordance with Article 6(1)(b) GDPR to process the contract and handle your inquiries. Once the contract has been fully processed or your customer account has been deleted, further processing of your data will be restricted, and the data will be deleted after the expiry of the applicable tax and commercial-law retention periods, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this scope where permitted by law and disclosed in this Privacy Policy.

You may delete your customer account at any time, either by sending a message using the contact details provided below or through a function provided for this purpose within the customer account.

3. Data Disclosure

For the performance of the contract in accordance with Article 6(1)(b) GDPR, we disclose your data to the shipping company commissioned with delivery insofar as this is necessary to deliver the goods ordered.

Depending on the payment service provider you select during the ordering process, we disclose the payment data collected for payment processing to the financial institution commissioned with the payment and, where applicable, to payment service providers commissioned by us or to the selected payment service provider.

In some cases, the selected payment service providers also collect this data themselves if you create an account with them. In this case, you must log in to the payment service provider using your login details during the ordering process. The privacy policy of the respective payment service provider applies in this respect.

4. Email Newsletters and Postal Advertising

Email Advertising Following Newsletter Registration

If you subscribe to our newsletter, we use the data required for this purpose, or data separately provided by you, to send you our email newsletter regularly on the basis of your consent in accordance with Article 6(1)(a) GDPR.

You may unsubscribe from the newsletter at any time, either by sending a message using the contact details provided below or by using the unsubscribe link provided in the newsletter.

After you unsubscribe, we will delete your email address unless you have expressly consented to further use of your data or we reserve the right to use data beyond this scope where permitted by law and disclosed in this Privacy Policy.

5. Cookies and Web Analytics

To make visits to our website attractive, enable the use of certain functions, display suitable products, or conduct market research, we use so-called cookies on various pages. In accordance with Article 6(1)(f) GDPR, this serves to protect our legitimate interests in the optimized presentation of our offering, which prevail in the context of a balancing of interests.

Cookies are small text files that are stored automatically on your device. Some of the cookies we use are deleted at the end of the browser session—that is, when you close your browser. These are known as session cookies. Other cookies remain on your device and allow us to recognize your browser when you next visit our website. These are known as persistent cookies.

You can find the duration of storage in the overview contained in your web browser's cookie settings. You can configure your browser to notify you when cookies are set and decide individually whether to accept them, or to exclude the acceptance of cookies in certain cases or in general.

Each browser manages cookie settings differently. The procedure is described in each browser's help menu, which explains how to change your cookie settings. Information for the respective browsers is available at the following links:

If you do not accept cookies, the functionality of our website may be limited.

Use of Google (Universal) Analytics for Web Analytics

This website uses Google (Universal) Analytics, a web-analytics service provided by Google LLC (www.google.de), for website analysis. Analytics tracking loads immediately when a page is opened and is not dependent on a consent banner.

Google (Universal) Analytics uses methods that enable an analysis of your use of the website, such as cookies. The information collected automatically about your use of this website is generally transmitted to and stored on a Google server in the United States.

By activating IP anonymization on this website, the IP address is shortened before transmission within member states of the European Union or other states that are parties to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the United States and shortened there.

The anonymized IP address transmitted by your browser as part of Google Analytics is generally not combined with other Google data. Once the purpose no longer applies and we discontinue the use of Google Analytics, the data collected in this connection will be deleted.

Google LLC has its principal place of business in the United States and is certified under the EU–US Privacy Shield. A current certificate can be viewed there. Under this agreement between the United States and the European Commission, the European Commission determined that companies certified under the Privacy Shield provide an adequate level of data protection.

You may prevent this collection at any time with effect for the future by downloading and installing the browser plug-in available at http://tools.google.com/dlpage/gaoptout?hl=en. This prevents Google from collecting the data generated by the cookie and relating to your use of the website, including your IP address, and from processing that data.

As an alternative to the browser plug-in, you may click the corresponding opt-out link on the website to prevent Google Analytics from collecting data on this website in the future. An opt-out cookie will then be stored on your device. If you delete your cookies, the opt-out cookie will also be deleted.

6. Advertising Through Marketing Networks

Google AdWords Remarketing

We use Google AdWords to advertise this website in Google search results and on third-party websites.

Google places a so-called remarketing cookie when you visit our website. Remarketing tracking loads immediately when a page is opened and is not dependent on a consent banner. Using a pseudonymous cookie ID and based on the pages you have visited, this cookie automatically enables interest-based advertising.

Once the purpose no longer applies and we discontinue the use of Google AdWords Remarketing, the data collected in this connection will be deleted.

Further data processing takes place only if you have agreed with Google that Google may link your web and app browsing history to your Google account and use information from your Google account to personalize advertisements that you see online.

If you are logged in to Google while visiting our website in this case, Google uses your data together with Google Analytics data to create and define audience lists for cross-device remarketing. For this purpose, Google temporarily combines your personal data with Google Analytics data to form audiences.

Google AdWords Remarketing is a service provided by Google LLC (www.google.de). Google LLC has its principal place of business in the United States and is certified under the EU–US Privacy Shield. A current certificate can be viewed there. Under this agreement between the United States and the European Commission, the European Commission determined that companies certified under the Privacy Shield provide an adequate level of data protection.

You may disable the remarketing cookie at any time with effect for the future through the corresponding opt-out link. You may also obtain information about the use of cookies and configure your settings through the Digital Advertising Alliance.

7. Social Media Plug-ins

Use of Social Plug-ins From Facebook and Instagram

Our website uses so-called social plug-ins (“plug-ins”) from social networks.

When you access a page of our website containing such a plug-in, your browser establishes a direct connection to the servers of Facebook, Google, Twitter, or Instagram. The content of the plug-in is transmitted directly by the respective provider to your browser and integrated into the page.

By integrating the plug-ins, the providers receive information that your browser has accessed the relevant page of our website, even if you do not have a profile or are not currently logged in. This information, including your IP address, is transmitted directly by your browser to a server operated by the respective provider, potentially in the United States, and stored there.

If you are logged in to one of the services, the providers may directly associate your visit to our website with your profile on the relevant social network. If you interact with the plug-ins—for example, by clicking the “Like” or “Share” button—the relevant information is also transmitted directly to a server operated by the provider and stored there. The information is also published on the social network and displayed to your contacts.

In accordance with Article 6(1)(f) GDPR, this serves to protect our legitimate interests in the optimal marketing of our offering, which prevail in the context of a balancing of interests.

For information about the purpose and scope of data collection, the further processing and use of data by the providers, relevant contact details, and your rights and settings options for protecting your privacy, please refer to the providers' privacy notices:

If you do not want social networks to associate the data collected through our website directly with your profile on the respective service, you must log out of that service before visiting our website.

You may also completely prevent plug-ins from loading by using browser add-ons, such as the “NoScript” script blocker available at http://noscript.net/.

YouTube Video Plug-ins

Third-party content is integrated into this website. This content is provided by Google LLC (“Provider”). YouTube is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).

The enhanced privacy setting is activated for YouTube videos embedded on our website. This means that YouTube does not collect or store information about website visitors unless they play the video.

In accordance with Article 6(1)(f) GDPR, the integration of videos serves to protect our legitimate interests in the optimal marketing of our offering, which prevail in the context of a balancing of interests.

For information about the purpose and scope of data collection, the further processing and use of data by the providers, and your rights and settings options for protecting your privacy, please refer to Google's privacy notices at http://www.google.com/intl/en/+/policy/+1button.html.

Pinterest Conversion Tracking

This website uses the conversion-tracking technology of the Pinterest social network, provided by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.

This technology allows website visitors who have already shown an interest in the website and its content or offers, and who are Pinterest members, to be shown relevant advertising and offers on Pinterest.

For this purpose, a Pinterest conversion-tracking pixel is integrated into the pages. Through this pixel, Pinterest is informed when you visit the website that you have accessed the website operated by Mooncrest Limited and which parts of our offering interested you.

For example, if you have shown an interest in subscriptions on the website, you may subsequently be shown an advertisement for those subscriptions on Pinterest.

You may object to the collection of data for the display of interest-based advertising on Pinterest at any time through your Pinterest account settings at https://www.pinterest.com/settings or at https://help.pinterest.com/en/article/personalization-and-data.

8. Contact Options and Your Rights

As a data subject, you have the following rights:

If you have questions about the collection, processing, or use of your personal data; wish to request access, rectification, restriction, or deletion of data; wish to withdraw consent; or wish to object to a particular use of data, please contact:

Mooncrest Limited
Company No.: 78863640
Business Registration No.: 78863640-000-09-25-0

RM1105, 11/F, BLK C, Phase 1
Kwai Shing Industrial Building
36-40 Tai Lin Pai Road, Kwai Chung
New Territories, Hong Kong

Director: Leping Huang
Email: operations@mooncrest-limited.com

Right to Object

Where we process personal data as explained above in order to protect our legitimate interests, which prevail in the context of a balancing of interests, you may object to this processing with effect for the future.

Where processing is carried out for direct-marketing purposes, you may exercise this right at any time as described above. Where processing is carried out for other purposes, you have a right to object only on grounds arising from your particular situation.

After you exercise your right to object, we will no longer process your personal data for those purposes unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or unless the processing is required for the establishment, exercise, or defense of legal claims.

This does not apply where processing is carried out for direct-marketing purposes. In that case, we will no longer process your personal data for that purpose.